Archive for April 22nd, 2009

It’s no surprise that the Celtics have been beating the Bruins in the ratings. The real surprise is how slim the margin has been. Boston Sports Media Watch reports that the Celtics’ Game 2 win [...]

NBA TV continues to increase its distribution. Last week, the NBA and DirecTV agreed to move NBA TV from the Premiere Package and Sports Pack to the Choice XTRA package, resulting in 9 million additional [...]

Overnight ratings for sporting events on broadcast.Source: Sports Business Daily Basketball Sport Game/Event Date Time Net Rating NBA Jazz/Lakers Game 1 Sun., 4/19/09 3:00 PM ABC 4.0/- NBA Pistons/Cavaliers Game 1 Sat., 4/18/09 3:00 PM [...]

The Boston Celtics’ first game in their title defense drew strong numbers in Boston. The Celtics’ Game 1 loss to the Bulls drew a 9.5 rating locally, with the game drawing a 4.8 on CSN [...]