Ratings rise again for NASCAR on ESPN.

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NASCAR is on a winning streak, of sorts.

Saturday night’s Sharpie 500 drew a 3.3 U.S. rating and 5.3 million viewers on ESPN, up 10% in ratings and 7% in viewers from a 3.0 and 5 million for last year’s race, which aired opposite the Olympics.

This marks the second straight week — and only the third time in 2009 — that a NASCAR race has had increased ratings. Additionally, the 10% increase is the largest for a NASCAR race since September ’08.

Despite the increase, the 3.3 rating is tied as the second-lowest rating for the Sharpie 500 since ’01.

Saturday night’s race topped Yankees/Red Sox on ESPN Sunday night, and an NFL preseason game on ESPN earlier in the week.

Ratings for the Sharpie 500 since ’99.
U.S. rating presented, with cable rating in parentheses ().














Year Date Winner Net Rating
2009 Sat., 8/22/09 Busch ESPN
3.3 (3.8)
2008 Sat., 8/23/08 Edwards ESPN
2007 Sat., 8/25/07 Edwards ESPN
2006 Sat., 8/26/06 Kenseth TNT
2005 Sat., 8/27/05 Kenseth TNT
2004 Sat., 8/28/04 Earnhardt, Jr. TNT
2003 Sat., 8/23/03 Busch TNT
2002 Sat., 8/24/02 Gordon TNT
2001 Sat., 8/25/01 Stewart TNT
2000 Sat., 8/26/00 Wallace ESPN
1999 Sat., 8/28/99 Earnhardt ESPN

Source: ESPN

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