Archive for April 17th, 2010

First, the results of last week’s predictions Sport Game/Event Net Prediction Rating Golf (M) The Masters, Third Round CBS 7.4 6.7 CBS drew a 6.7 final rating for third round coverage of The Masters last [...]

Last week’s edition of ESPN Sports Saturday, featuring Homecoming with Rick Reilly and Winners Bracket, drew a mere 0.3 final rating on ABC — down 63% from a 0.8 for the show’s debut a week [...]

NBC entered the 2010 Stanley Cup Playoffs on the heels of a fairly underwhelming performance for its final regular season game. The Bruins’ win over the Capitals drew a 0.7 final rating on NBC last [...]

Overshadowed by The Masters on CBS, the 2010 season debut of Major League Baseball on FOX drew less-than-stellar ratings. Regional MLB action featuring Yankees/Rays drew a 1.6 final rating on FOX last Saturday, down 16% [...]

For the first time in 2010, ratings increased for NASCAR on FOX — though the numbers remained well below par. Saturday’s Subway Fresh Fit 600 drew a 3.7 final rating and 6.0 million viewers on [...]

The 2010 NBA Playoffs begins on Saturday, and as in the previous seven years, the bulk of the games will air on cable television. ABC will air nine playoff games prior to the NBA Finals, [...]

For ESPN, eight (hundred million dollars) was enough. Sports Business Daily reports that ESPN offered the NCAA an average of $800 million per year over 14 years for rights to the NCAA Tournament. While that [...]