Notre Dame’s Latest Loss Stumbles In The Overnights

Posted by | September 27, 2010 at 10:53 PM

With the losses starting to pile up, Notre Dame did not attract very large numbers for NBC on Saturday.

NBC drew a 2.1 overnight rating for Stanford/Notre Dame on Saturday afternoon, down 36% from the network’s third Notre Dame game last year (WSH/ND: 3.3), but up 5% from the third game in 2008 (PUR/ND: 2.0).

The 2.1 overnight is the lowest of the season for Notre Dame football on NBC — or any network, for that matter.

The previous season-low was a 2.3 for Purdue/Notre Dame on September 4.

Saturday’s game was trounced head-to-head by Alabama/Arkansas on CBS (5.4) and also trailed regional action on ABC (3.1).

(Sports Business Daily)