NLCS: Phillies’ Game 5 Win Earns Postseason’s Largest Audience

Posted by | October 23, 2010 at 2:29 AM

The fifth game of the NLCS attracted the largest audience of the 2010 MLB Postseason.

Game 5 of the Phillies/Giants NLCS drew a 6.9 final rating and 11.196 million viewers on FOX Thursday night, down 9% in ratings and 6% in viewership from Game 5 of last year’s ALCS on FOX (NYY/LAA: 7.6, 11.851 mil), but up 35% and 39%, respectively, from Game 5 of the 2008 NLCS on FOX (PHI/LAD: 5.1, 8.029 mil).

Last year’s Dodgers/Phillies NLCS Game 5 on TBS drew a 5.0 rating and 7.978 million viewers.

The Phillies’ win drew the largest audience of this year’s postseason, topping every game of the Rangers/Yankees ALCS (does not include Friday’s Game 6). Of course, the ALCS is airing on cable network TBS, which is in fewer homes than broadcast network FOX.

The game also ranks as the highest rated, most-viewed NLCS telecast on any network since Cardinals/Mets Game 7 in 2006 (10.8, 16.528 mil).

Keep in mind that in the intervening years, several ALCS telecasts have drawn better numbers — including two games of last year’s Angels/Yankees series.

Compared to the rest of Thursday’s broadcast television fare, Phillies/Giants drew a lower rating and fewer viewers than than CSI (9.0, 14.962 mil, CBS), The Mentalist (9.0, 14.421 mil, CBS), and The Big Bang Theory (7.9, 13.052 mil, CBS). The game also drew a lower rating than Grey’s Anatomy (7.2), although it topped the ABC soap opera in viewership (10.974 mil).

Among adults 18-49, Thursday’s game drew a 3.5 rating — topped only by The Big Bang Theory (4.1) and Grey’s Anatomy (4.0).

Ratings and viewership for Tuesday afternoon’s Phillies/Giants Game 3 were not immediately available.

(TV By The Numbers)