Potpourri: ESPN3D to Air NBA Finals, The Masters

Posted by | February 25, 2011 at 4:58 AM

Recent sports media news, including Mark Jackson taking a week’s leave from his ABC duties, ratings for ESPN’s Wednesday night NBA doubleheader, and ESPN3D announcing plans to air coverage of the NBA Playoffs and The Masters.

  • Big Name: ESPN/ABC NBA analyst Mark Jackson will not call Sunday’s Lakers/Thunder game on ABC, following the death of his brother Troy Jackson last weekend. (newsok.com)
  • Ratings: Wednesday’s Clippers/Hornets game earned a 1.0 U.S. rating and 1.540 million viewers on ESPN, down 17% and 16%, respectively, from Lakers/Mavericks in a similar timeslot on the comparable date last year (1.2, 1.830M). Earlier in the night, Thunder/Spurs drew a 1.0 and 1.491 million. (TV By the Numbers)
  • Idle Note: ESPN3D will televise at least ten NBA playoff games, ESPN announced Thursday, including every game of the 2011 NBA Finals. The 3D network will also air ten hours of coverage of The Masters in April, including the Par 3 Contest and two-hour windows of each round. (ESPN 1, 2)