NASCAR From Pocono Up From Last Year


The TNT portion of the NASCAR Sprint Cup schedule got off to a decent start Sunday, as the Five-Hour Energy 500 From Pocono had a slight increase from last year.

Sunday’s NASCAR Sprint Cup Five-Hour Energy 500 from Pocono, PA, earned a 3.2 U.S. rating and 5.175 million viewers on TNT, up a tick in ratings and 2% in viewership from last year (3.1, 5.097M), but down 6% in both measures compared to 2009 (3.4, 5.480M).

The race was Sunday’s top program on basic cable in households, viewers and “key male demos” (Turner Broadcasting, 6/14). For the week, the race ranked as the fifth-most viewed program on cable, behind only iCarly on Nickelodeon and a series of reality shows on the History Channel.

Though strong for cable, Sunday’s race ranks as the lowest rated and least-viewed NASCAR Sprint Cup telecast of the season. Keep in mind the first thirteen races aired on broadcast network FOX.

Overall, this year’s race ranks as the third-least viewed since at least 2001 (viewership prior to 2002 was not available). As recently as 2005, the race drew 8.644 million viewers on FOX.

(This year’s numbers from TV By the Numbers, Turner Broadcasting via TV By the Numbers)