Week 16 Wrap: Big Drop For Saturday Singleheader on CBS

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Ratings and viewership plunged for the Week 16 NFL singleheader on CBS.

Regional NFL action earned an 8.3 final rating and 14.643 million viewers on CBS December 24, down 39% in ratings and 40% in viewership from Week 16 last year (13.7, 24.400M), and down 8% and 2%, respectively, from Week 16 in 2009 (9.0, 14.991M, FOX).

Keep in mind this year’s telecast aired on a Saturday to avoid the Christmas Day holiday.

Final ratings and viewership for Week 15 NFL games on FOX and CBS remain unavailable.

(Week 16 numbers from Media Life Magazine)

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