ESPN earned healthy numbers for Sunday’s Sprint Cup race from Atlanta.
The NASCAR Sprint Cup AdvoCare 500 from Atlanta earned a 3.4 U.S. rating and 5.558 million viewers on ESPN Sunday night, flat in ratings and up 1% in viewership from 2010 (3.4, 5.517M), and down 3% and 4%, respectively, from 2009 (3.5, 5.808M).
Last year’s edition of the race was postponed due to rain.
Sunday’s race ranks as the highest rated and most-viewed of the season on ESPN (five races), with the caveat that the network’s first three telecasts this season aired opposite the Olympics.
Only one other race on cable this season earned better numbers — the Coke Zero 400 from Daytona on July 7, which aired on both TNT and TruTV (3.8, 6.184M).
(Sunday’s numbers from ESPN)