Week 8 Wrap: “MNF” Ratings Low As Eastern Markets Deal With Storm

Posted by | November 1, 2012 at 10:03 PM

With Hurricane Sandy making landfall and causing power outages in major television markets, “Monday Night Football” unsurprisingly slumped on ESPN.

The Week 8 49ers/Cardinals “Monday Night Football” game drew a 6.8 U.S. rating and 10.721 million viewers on ESPN, down 14% in ratings and 11% in viewership from Chargers/Chiefs last year (7.9, 12.032M), and down 8% and 10%, respectively, from Texans/Colts in 2010 (7.4, 11.911M).

The 6.8 rating matched the second-lowest of the season for “Monday Night Football.” Only Lions/Bears in Week 7, which aired opposite the third presidential debate and Game 7 of the NLCS, drew a lower rating (6.6).

49ers/Cardinals was the third “MNF” telecast of the season to earn less than a 7.0 U.S. rating — matching last year’s full season total.

Among adults 18-49, Monday’s game drew a 4.3 rating — down 9% from last year (4.7), and a season-low in the demo.

Ratings/Viewership For “Monday Night Football”
Through Week 8

WK # Date Away Home Net Rating Viewers (000)
1 Mon., 9/10/12 Bengals Ravens ESPN
7.0
10,904
Chargers Raiders ESPN
6.8
10,450
2 Mon., 9/17/12 Broncos Falcons ESPN
10.0
15,514
3 Mon., 9/24/12 Packers Seahawks ESPN
10.3
16,167
4 Mon., 10/1/12 Bears Cowboys ESPN
10.5
16,616
5 Mon., 10/8/12 Texans Jets ESPN
9.0
14,047
6 Mon., 10/15/12 Broncos Chargers ESPN
8.2
12,841
7 Mon., 10/22/12 Lions Bears ESPN
6.6
10,664
8 Mon., 10/29/12 Niners Cardinals ESPN
6.8
10,721

(Monday’s numbers from ESPN, with additional information from The Futon Critic)

  • Eric

    Note that Lions-Bears in week 7 aired against game 7 of the NLCS and not the World Series.

    • Paulsen

       Thanks for catching that error.