NFL Playoffs: Final Ratings Rise For Bengals/Texans on NBC

Posted by | January 11, 2013 at 5:10 PM

The second straight Wild Card meeting between the Bengals and Texans managed an increase in ratings and viewership last week.

Saturday’s Bengals/Texans AFC Wild Card game drew a 14.4 final rating and 23.6 million viewers on NBC, up 7% in ratings and 8% in viewership from the same matchup last year (13.5, 21.9M), but down 14% and 17%, respectively, from Saints/Seahawks in 2011 (16.8, 28.3M).

The game ranks as the third-most viewed NFL Wild Card game in the early Saturday window over the past decade, trailing only Saints/Seahawks in ’11 and Jets/Bengals in 2010 (25.0M).

As is typical for the early Saturday window, Bengals/Texans still ranked as the lowest rated and least-viewed game of the Wild Card round.

(Last Saturday’s numbers from Sports Business Daily)