TV Ratings: Fewer Viewers For Daytime “SportsCenter” (Also: MLB/FOX, PGA/CBS)

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The weekday morning and afternoon editions of “SportsCenter” have had a double-digit decline in viewership so far this year. In other news, FOX had another poor performance for Major League Baseball coverage on Saturday, while CBS had a solid outing for PGA Tour coverage.

Daytime “SportsCenter” Down Double-Digits

  • According to Sports Illustrated, the live, weekday daytime editions of “SportsCenter” averaged 405,000 viewers on ESPN through May 12 — down 11% from the same point last year. Among men 18-24, ratings for the show have declined by 21%. Last week (May 6-12), the most-viewed weekday daytime “SportsCenter” earned 479,000 viewers — ranking just 35th out of the 107 editions of the show that week. (SI.com, Son of the Bronx)

Low Numbers Persist For MLB on FOX

  • Regional Major League Baseball action featuring Reds/Phillies in 45% of markets drew a 1.4 overnight rating on FOX Saturday afternoon, down 42% from primetime coverage featuring Red Sox/Phillies last year (2.4), and down 53% from primetime coverage featuring Red Sox/Yankees in 2011 (3.0). The last four MLB telecasts on FOX have failed to draw at least a 2.0 overnight. (Weekend numbers from Sports Business Daily)

Solid Bump For PGA’s Byron Nelson Championship

  • Final round coverage of the PGA Tour Byron Nelson Championship drew a 2.1 overnight rating on CBS Sunday afternoon, up 17% from last year (1.8), and up 31% from 2011 (1.6). On Saturday, third round action drew a 1.3 overnight — up a tick from last year (1.2), and up 18% from 2011 (1.1). (Weekend numbers from Sports Business Daily)
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  • ZabriskiePt

    Hi!
    Any news about final numbers for last week (May 11th) Fox Saturday Baseball?
    Thanks a lot!

    • Paulsen

      I believe FOX took the week off on May 11. Aired the FA Cup instead.