CBS earned impressive numbers for Saturday’s much-hyped rematch between Alabama and Texas A&M.
The Alabama/Texas A&M college football game drew an 8.5 final rating and 13.6 million viewers on CBS Saturday, marking the highest rated and most-viewed afternoon telecast on any network (excluding conference championship games) since Michigan/Ohio State in 2006.
Last year’s game between the teams earned a 6.1 and 9.6 million viewers, also on CBS.
Alabama/Texas A&M topped all-but-two of last year’s regular season games, with only Notre Dame/Southern Cal on ABC (9.4, 16.1M) and the Alabama/Georgia SEC title game on CBS (9.8, 16.2M) earning better numbers. Only one game in the 2011 season drew better numbers — the #1 vs. #2 primetime clash between Alabama and LSU on CBS (11.5, 20.0M).
Saturday’s game was easily the top non-NFL sporting event of the week on any network. Head-to-head, the game crushed competition from Tennessee/Oregon on ABC (2.0, 3.2M) and Nevada/Florida State on ESPN (0.7, 1.1M).
(Sat. numbers from Nielsen)