Archive for May 15th, 2009

With three disappointments to choose from, it was the Bruins’ season-ending downer that led the ratings race in Boston. The Bruins’ overtime Game 7 loss to the Hurricanes drew a 14.2 rating on NESN Thursday [...]

Much has been written about the seeming inevitability of a Kobe Bryant/LeBron James head-to-head battle in the NBA Finals. But are advertisers jumping the gun? NBA viewers have no doubt noticed some prominent ads focusing [...]

Versus did not light the ratings lamp with Game 7 of Penguins/Capitals. The Penguins’ blowout win over the Capitals drew 1.1 million viewers on Versus Wednesday night, finishing behind Games 1, 2 and 3 in [...]