NASCAR ratings continue to diverge based on methodology
For the third time in as many weeks, NASCAR's ratings story depended primarily on the methodology used to measure the...
Motorsports
NASCAR Nashville numbers show another big methodological difference
For the second-straight week, the NASCAR viewership story differed considerably based on the methodology being reported.
NASCAR Coke 600 ratings tell different stories depending on methodology
The viewership story for NASCAR's Coca-Cola 600 depends on the methodology.
Indy 500 viewership dips, but still nears high, in year two on FOX
Despite an all-time finish, the Indianapolis 500 could not quite match last year's milestone audience.
Death of NASCAR driver Busch is latest shock for the sport
NASCAR driver Kyle Busch died after a sudden illness Thursday.
NASCAR moving away from Nielsen “Big Data + Panel” metric
The new Nielsen "Big Data + Panel" era has corresponded with record audiences but no shortage of detractors, and now...
The Needle: Reddick, Jordan, buzz has yet to translate in NASCAR ratings
On the latest edition of "The Needle," a look at the impact -- or lack thereof -- of Tyler Reddick...
News: Netflix, Paramount, FIFA and more
There is no sign of change in Netflix's sports approach; David Ellison tells CNBC that Paramount anticipates continuing NFL relationship...
Netflix to simulcast F1 race in deal to share “Drive to Survive” with Apple
The beat goes on at Netflix, which continues to expand its live sports portfolio.
Ratings still show no sign of a ‘Jordan effect’ in NASCAR
There is no sign yet that Michael Jordan's run of success is impacting NASCAR ratings.
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