The Needle: College sports viewership recap and NBC’s golf-baseball conflict
On the latest edition of "The Needle," a look at 2025-26 college sports viewership and NBC's decision to stay with...
Other College Sports
MCWS among most-watched on record despite low for OU-UNC Final
The Men's College World Series finished among the most-watched on record, but that did not extend to the Final.
Texas two-step: Longhorn clincher sets WCWS mark for second-straight year
The Women's College World Series ended with its largest audience yet for a second-straight year.
The Needle: Is the NBA ready for Prime’s Game 7?
On the latest edition of "The Needle," a look at the stakes and expectations for the first streaming-exclusive NBA Game...
Monday musings: More, more, more. How do you like it?
On the latest Monday musings, a look at expansion in sports.
MCWS Final down, but among most-watched in best-of-three era
With the series ending in a sweep, the Men's College World Series Final was no match for last year's three-game...
NCAA women’s volleyball final nears high despite dip
If not quite at last year's levels, the NCAA women's volleyball tournament still ended on a historically strong note.
Ratings roundup: Heisman, NCAA volleyball, NBA and more
In an offshoot of the "Coach Prime" effect, Colorado's Travis Hunter won the Heisman before the event's largest television crowd...
Ratings: NWSL, Tuesday hoops, F1 and more
The NWSL title game set a new record, but an NFL lead-in sent the league's Skills Challenge even higher.
News: ESPN on Disney+, Opening Day, NASCAR, and more
ESPN+ will be integrated into the Disney+ app; next season's MLB Opening Day will feature an ESPN doubleheader; NASCAR unveils...
SMW Podcast
Netflix host Elle Duncan and White Sox reporter Brooke Fletcher join the pod; plus, NBCU spinoff, World Cup ratings
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