- Chuck Fruit: A member of The Sporting News 100 Most Powerful People in Sports list for twelve straight years, the former Anheuser Busch and Coca Cola marketing executive died yesterday at the age of 61. Fruit, recently a senior advisor at Coca Cola, is “regarded as one of the architects of A-B’s sport-sponsorship dominance, having backed the then-novel strategy of plastering the brand all over boxing rings and other playing surfaces where it would constantly be on camera.”
- Mark Madden: The Pittsburgh area shock jock was fired recently for a snide remark concerning Senator Ted Kennedy‘s brain tumor. On his 1250 ESPN radio show, Madden said he was “very disappointed to hear Sen. Ted Kennedy of Massachusetts is near death because of a brain tumor. I always hoped Sen. Kennedy would live long enough to be assassinated.”
- John Kruk: The ESPN Baseball Tonight personality will moonlight as one of the lead analysts for the Women’s College World Series later this summer. Kruk will call 10 of the 17 games airing on the ESPN family of networks, including the championship series. Kruk will be part of a three person booth with play-by-play voice Beth Mowins and gold medalist Jessica Mendoza.
NFL believes it is meeting viewers where they are with streaming deals
The NFL sees Netflix not as a platform it is trying to drive viewers to join, but one where...
