Viewership increased again for coverage of PBA Tour bowling. In other news, the ARCA race at Daytona attracted fewer viewers, and NBC had a double-digit drop for the women’s slalom at the World Alpine Championships.
Slight Increase For PBA Tournament of Champions
- Coverage of the PBA Tournament of Champions bowling tournament earned a 0.6 final rating and 838,000 viewers on ESPN last Sunday, flat in ratings and up 5% in viewership from last year (0.6, 795K) and up a tick and 21%, respectively, from 2013 (0.5, 694K). Last year’s tournament took place in January, and the 2013 event took place in March. Sunday’s telecast ranks as the fourth-most watched PBA telecast of the year (10 telecasts). (via Awful Announcing)
Fewer Viewers For ARCA at Daytona
- Last Saturday’s ARCA Series race from Daytona drew a 0.6 final rating and 919,000 viewers on Fox Sports 1, down a tick in ratings and 6% in viewership from last year (0.7, 975K). The telecast was the most-watched program of the week (February 9-15) on Fox Sports 1 or Fox Sports 2. (via Awful Announcing)
Double-Digit Drop For Women’s Slalom at World Alpine Championships
- NBC earned a 0.6 final rating and 750,000 viewers for coverage of the women’s slalom at the World Alpine Championships, flat in ratings but down 21% in viewership from 2013, the last time the event was held (0.6, 944K). Coverage of the men’s slalom on Sunday drew a 0.8 and 918,000; the event aired on Universal Sports in 2013. NBC’s first weekend of coverage drew a 0.6 and 861,000 (Saturday) and a 0.9 and 1.3 million (Sunday). (via Sports Business Daily)
