Archive for July 13th, 2010

NASCAR on TNT Ends With Another Sub-3.0 Rating

A lackluster run in the ratings for NASCAR on TNT concluded with record lows for the Lifelock.com 400. TNT drew a 2.8 U.S. rating and 4.608 million viewers for the Lifelock.com 400 on Saturday night, [...]

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The Uruguay/Germany World Cup third-place game drew a 3.1 rating and 5.045 million viewers on ABC Saturday afternoon, according to Nielsen fast-nationals. The match also drew 4.493 million viewers on Univision (according to Nielsen fast-nationals), [...]

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Yankees owner George Steinbrenner died on Tuesday at age 80. Monday night, Steinbrenner was taken to the hospital from his Tampa, FL home after suffering a massive heart attack. He died early Tuesday morning. Steinbrenner [...]

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For the fifth consecutive year, overnight ratings dropped for the final round of the U.S. Women’s Open. Final round coverage of the U.S. Women’s Open drew a 1.1 overnight rating on NBC Sunday, down 15% [...]

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The World Cup was a major success for both ESPN/ABC and Univision. Univision averaged 2.374 million viewers for coverage of the 2010 FIFA World Cup, up 15% from 2006 and the highest average ever for [...]

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