For the first time, college football on FOX topped ABC’s “Saturday Night Football” head-to-head.
Saturday’s Texas/Oklahoma State college football game drew a 2.8 overnight rating on FOX, up 65% from Kansas State/Oklahoma last week (1.7), and up 12% from USC/Stanford two weeks ago (2.5).
The 2.8 is the highest overnight yet for college football coverage on FOX. The previous high was for the previously mentioned USC/Stanford game.
Texas/Oklahoma State topped ABC’s Wisconsin/Nebraska “Saturday Night Football” game head-to-head (2.6), marking the first time that FOX has topped ABC.
Still, ABC earned the top college football overnight of the weekend for the afternoon Ohio State/Michigan State game (3.6).
(Saturday’s overnight from Sports Business Daily)