Sports Media Watch
  • Games Today
  • Schedules
    • NFL
      • Arizona Cardinals
      • Atlanta Falcons
      • Baltimore Ravens
      • Buffalo Bills
      • Carolina Panthers
      • Chicago Bears
      • Cleveland Browns
      • Cincinnati Bengals
      • Dallas Cowboys
      • Denver Broncos
      • Detroit Lions
      • Green Bay Packers
      • Houston Texans
      • Indianapolis Colts
      • Jacksonville Jaguars
      • Kansas City Chiefs
      • Las Vegas Raiders
      • Los Angeles Chargers
      • Los Angeles Rams
      • Miami Dolphins
      • Minnesota Vikings
      • New England Patriots
      • New Orleans Saints
      • New York Giants
      • New York Jets
      • Philadelphia Eagles
      • Pittsburgh Steelers
      • San Francisco 49ers
      • Seattle Seahawks
      • Tampa Bay Buccaneers
      • Tennessee Titans
      • Washington Commanders
    • NCAA
      • College Football
      • College Volleyball
      • Men’s College Basketball
      • Women’s College Basketball
      • College Softball
      • College Baseball
      • Men’s College Hockey
      • Women’s College Hockey
      • Field Hockey
      • College Gymnastics
      • Men’s College Lacrosse
      • Women’s College Lacrosse
      • College Wrestling
      • Men’s College Soccer
      • Women’s College Soccer
    • NBA
      • NBA Playoffs
      • Atlanta Hawks
      • Boston Celtics
      • Brooklyn Nets
      • Charlotte Hornets
      • Chicago Bulls
      • Cleveland Cavaliers
      • Dallas Mavericks
      • Denver Nuggets
      • Detroit Pistons
      • Golden State Warriors
      • Houston Rockets
      • Indiana Pacers
      • Los Angeles Clippers
      • Los Angeles Lakers
      • Memphis Grizzlies
      • Miami Heat
      • Milwaukee Bucks
      • Minnesota Timberwolves
      • New Orleans Pelicans
      • New York Knicks
      • Oklahoma City Thunder
      • Orlando Magic
      • Philadelphia 76ers
      • Phoenix Suns
      • Portland Trail Blazers
      • Sacramento Kings
      • San Antonio Spurs
      • Toronto Raptors
      • Utah Jazz
      • Washington Wizards
      • NBA G-League
      • FIBA
    • MLB
      • World Baseball Classic
      • Arizona Diamondbacks
      • Athletics
      • Atlanta Braves
      • Baltimore Orioles
      • Boston Red Sox
      • Chicago Cubs
      • Chicago White Sox
      • Cincinnati Reds
      • Cleveland Guardians
      • Colorado Rockies
      • Detroit Tigers
      • Houston Astros
      • Kansas City Royals
      • Los Angeles Angels
      • Los Angeles Dodgers
      • Miami Marlins
      • Milwaukee Brewers
      • Minnesota Twins
      • New York Mets
      • New York Yankees
      • Philadelphia Phillies
      • Pittsburgh Pirates
      • San Diego Padres
      • San Francisco Giants
      • Seattle Mariners
      • St. Louis Cardinals
      • Tampa Bay Rays
      • Texas Rangers
      • Toronto Blue Jays
      • Washington Nationals
    • NHL
      • Stanley Cup Playoffs
      • Anaheim Ducks
      • Boston Bruins
      • Buffalo Sabres
      • Calgary Flames
      • Carolina Hurricanes
      • Chicago Blackhawks
      • Colorado Avalanche
      • Columbus Blue Jackets
      • Dallas Stars
      • Detroit Red Wings
      • Edmonton Oilers
      • Florida Panthers
      • Los Angeles Kings
      • Minnesota Wild
      • Montreal Canadiens
      • Philadelphia Flyers
      • Pittsburgh Penguins
      • Nashville Predators
      • New Jersey Devils
      • New York Islanders
      • New York Rangers
      • Ottawa Senators
      • San Jose Sharks
      • Seattle Kraken
      • St. Louis Blues
      • Tampa Bay Lightning
      • Toronto Maple Leafs
      • Utah Mammoth
      • Vancouver Canucks
      • Vegas Golden Knights
      • Washington Capitals
      • Winnipeg Jets
      • IIHF
    • WNBA
      • Atlanta Dream
      • Chicago Sky
      • Connecticut Sun
      • Dallas Wings
      • Golden State Valkyries
      • Indiana Fever
      • Las Vegas Aces
      • Los Angeles Sparks
      • Minnesota Lynx
      • New York Liberty
      • Phoenix Mercury
      • Portland Fire
      • Seattle Storm
      • Toronto Tempo
      • Washington Mystics
    • Tennis
      • Australian Open
      • Indian Wells
      • Miami Open
      • French Open
      • Wimbledon
      • US Open
    • Golf
      • PGA Tour
      • LPGA
      • LIV Golf
      • TGL (Golf)
      • The Masters
      • PGA Championship
      • U.S. Open
      • U.S. Women’s Open
      • British Open
      • Ryder Cup
    • Soccer
      • FIFA World Cup
      • FIFA Club World Cup
      • Concacaf Gold Cup
      • UEFA Women’s Euros
      • Premier League
      • UEFA Champions League
      • MLS
      • NWSL
      • Serie A
      • Bundesliga
      • La Liga
    • Olympic Sports
      • Olympic Games
      • US Olympic Trials
      • Figure skating
      • Elite gymnastics
      • Track & Field
      • Cycling
    • Motorsports
      • NASCAR
      • Formula 1
      • IndyCar
      • NHRA
    • CFL
    • UFL
    • UFC
    • PBA Tour
    • Little League
    • Premier Lacrosse League
    • The Basketball Tournament
    • Athletes Unlimited
    • Unrivaled
    • PWHL
  • Ratings
    • Ratings Tracker
    • Ratings Predictions
    • College Football TV Ratings
  • Features
    • Monday Musings
    • The Needle
    • On the Air
    • On Location
    • SMW Podcast
  • News
    • By sport
      • NFL
      • College football
      • NBA
      • WNBA
      • MLB
      • NHL
      • Soccer
      • Golf
      • Motorsports
      • Horse racing
      • Tennis
      • College basketball
      • Other College Sports
      • Combat sports
      • Olympics
      • Other sports
    • By network
      • RSNs
      • ESPN
      • ABC
      • FOX
      • NBC
      • CBS
      • TNT Sports
      • Amazon
      • Netflix
      • Apple
      • Golf Channel
      • NFL Network
      • MLB Network
      • Nexstar
      • Scripps
      • Univision
    • By topic
      • Rights Deals
      • Broadcasters
  • Contact
No Result
View All Result
Sports Media Watch
Today's Games
  • World Cup Schedule
  • MLB Schedule
  • All Schedules
  • Ratings Tracker
  • Ratings News
  • Podcast

Home › Features › Year in Review › 2008 in review › Reviewing the Idle notes for ’08.

Reviewing the Idle notes for ’08.

by Jon Lewis
17 years ago
Share
Share
  • Share on X (Twitter)
  • Share on Bluesky
  • Share on Threads
  • Share via Email
  • Copy Link
0

Reviewing the predictions made on this site last January 1, on a Nostradamus scale of 1 to 10.

“After disappointing ratings for Wild Card weekend, the NFL sees record ratings for playoff games involving the Patriots, Packers and Cowboys. The AFC Championship Game, between the Colts and Patriots, and the NFC Championship Game, between the Packers and Cowboys, average ratings of 29.1 and 27.6, respectively. The Super Bowl, between the Patriots and Cowboys, is the highest rated Super Bowl ever, with a 49.7 rating.”

  • 8: The NFL drew its highest ratings in decades during the playoffs. The AFC title game did not draw a 29.1 — but the NFC title game, between the Packers and Cowboys, drew a 29.0. Meanwhile, the Super Bowl was not the highest rated ever, but it was the most viewed ever, with 97.5 million viewers.

“Despite the Cavaliers and Heat both missing the playoffs, the NBA sees its ratings increase thanks to the Celtics and Lakers. The Celtics play the Pistons in the Eastern Conference Finals; the series ends in six games and is the highest rated Conference Final since 2002, averaging a 5.0. The Lakers, in the midst of a magical playoff run, play San Antonio in the Western Conference Finals, helping TNT to some of its best ever NBA playoff ratings. Unfortunately for the league, the Pistons and Spurs win each series, and advance to the NBA Finals — which average a record low 6.0 on ABC.”

  • 8: Through the Conference Finals, this prediction was practically correct. The Celtics and Pistons did play in the East Finals, which was in fact the highest rated Conference Final ever on ESPN (but not the highest rated overall since ’02). Meanwhile, the Lakers and Spurs did play in the West Finals, which was the second-highest rated ever on TNT. Where did it go wrong? Luckily for the NBA, it was Celtics/Lakers in the Finals — not Pistons/Spurs.

“Off of the momentum from the NHL Winter Classic on New Year’s Day, NBC sees slight increases for its regular season NHL coverage. The Stanley Cup Finals between the Rangers and Red Wings see huge increases in the U.S.; the series averages a 2.8 rating on NBC, up 75% from a 1.6 average for Ducks/Senators.”

  • 9: The NHL did see a slight increase in regular season ratings due to the Winter Classic (1.0 average, up 11% from 0.9 the previous year). Meanwhile, the Stanley Cup Finals did see huge increases in the U.S., averaging a 3.2 on NBC — not a 2.8. But it was the Pittsburgh Penguins who played Detroit, not the New York Rangers.

“Baseball ratings take a dive on FOX, falling to a record low 1.9 during the regular season. Just when it looks as if baseball may be losing its popularity, however, big market teams save the playoffs. The Yankees play the Red Sox in the ALCS on TBS, and Game 7 of the series draws becomes the most viewed cable program ever (19.1 million viewers). Meanwhile, the Dodgers and Cubs play in a six-game NLCS, which averages a 7.9 rating on FOX. The World Series, between the Yankees and Dodgers (otherwise known as the Torre Bowl), averages a 14.1 rating — the highest since 1999.”

  • 5: This was half right. Regular season MLB ratings on FOX did hit a record low 2.0 rating, and Game 7 of the ALCS was the most viewed cable program ever (but 13.4 million). Where did it go wrong? Dodgers/Cubs happened in the LDS, not the LCS — and FOX did not come anywhere close to a 14.1 rating, instead averaging a record low 8.4.

“David Beckham and the L.A. Galaxy make the MLS Cup. The game, which is moved into prime-time, draws a record high 2.1 rating.”

  • 0: Not even close.

“NASCAR ratings continue to slide. The Daytona 500 draws less than a 10.0 rating for the first time in eight years, and ratings on ABC plummet when fans become fed-up with new NASCAR Countdown analyst Miley Cyrus.”

  • 2: Somewhat tongue in cheek, and not close. The Daytona 500 drew a 10.2 rating, and while ratings on ABC fell, it was no plummet.

“The NHL signs a television contract with ESPN, which puts hockey back on ESPN for the first time since 2004. ESPN2 airs games on Saturday nights after bowling and NFL Live.”

  • 0: Again, not even close.

“Dan Patrick signs a deal to join NBC. Patrick becomes the third co-host of Football Night in America, which devolves into madness after Week 8 of the NFL season.”

  • 10: Nailed it, although this was not going too far out on a limb. Patrick joined Football Night in America in July, and became the third co-host of the show. Whether it devolved into madness after Week 8 is debatable.

“Tony Kornheiser leaves Monday Night Football. He is replaced by Skip Bayless.”

  • 0: Not even close.

“The NFL Network gives up on its battle with cable operators, and sells the rights to the Thursday-Saturday package of NFL games to the highest bidder — Versus.”

  • 3: Not quite. However, the NFL did briefly discuss partnering with ESPN to put NFL Network programming on ESPN Classic.

Previous Post

Story of sports media 2008.

Next Post

Should TNT discipline Charles Barkley?

Jon Lewis

Jon Lewis has been covering the sports media industry on a daily basis since 2006 as the founder and main writer of Sports Media Watch. You can contact him here or on the social media websites X (Twitter) or Bluesky.

Related

ESPN Images

Linda Cohn talks her ESPN exit and future plans on the SMW Podcast

by Jon Lewis
1 hour ago
0

"SportsCenter" anchor Linda Cohn talks her ESPN exit, future plans and more on the SMW Podcast.

3ERY6E6 IPA85872910 - Illustration FIFA logo during the FIFA World Cup 2026, Group C football match between Brazil and Haiti on 20 June 2026 at Lincoln Financial Field in Philadelphia, Pennsylvania, United States

World Cup viewership remains on a roll as group stage nears end

by Jon Lewis
3 hours ago
1

The FIFA World Cup continues to deliver substantial audiences heading into the stretch run of the group stage.

3ET9974 Southhampton, United States. 21st June, 2026. Wyndham Clark celebrates with his father Randall Clark after winning the 126th U.S. Open Golf Championship at Shinnecock Hills Golf Club in Southampton, NY, on Sunday, June 21, 2026. Clark won with a four-under-par score of 276. Photo by Corey Sipkin/UPI Credit: UPI/Alamy Live News

Wyndham rewards: US Open ekes out uptick opposite World Cup

by Jon Lewis
4 hours ago
0

Faced with tough competition from the FIFA World Cup, golf's US Open eked out an uptick in viewership over...

3EPF368 Caledon Ontario, Canada. 14th June, 2026. Luke Clanton of United States tees off during the final round of the RBC Canadian Open held at TPC Toronto at Osprey Valley in Caledon Ontario, Canada. Daniel Lea/CSM/Alamy Live News

News: PGA TOUR, Scripps, ESPN CFB and more

by Derek Futterman
1 day ago
2

The PGA TOUR is altering its competitive structure starting in 2028; Scripps Sports is reportedly looking to bolster its...

Sponsored
Xfinity_logo

Xfinity

The football you want, all on Xfinity. Sports & News TV has the channels you need to catch games from the Big Ten, SEC, ACC, and through Sunday Night - all at just $70/mo.

Learn More
This site may receive a commission.
Sports Ratings Tracker
logoRecent Fever games
Last Thursday’s Dream-Fever WNBA regular season game averaged 816,000 viewers on Amazon Prime Video, the largest WNBA audience yet for the streamer, which is in its first season of carrying Nielsen-rated games. Read more
logoCanadian Open
The week prior to the U.S. Open, the final round of the PGA Tour Canadian Open averaged 2.34 million viewers on CBS — down slightly from last year’s 2.38 million. Third round action drew 1.68 million the previous day.
logoLocal NBA Finals ratings
San Antonio led all markets for the NBA Finals, averaging a 25.9 rating for the Spurs’ five-game defeat at the hands of the Knicks. That figure almost certainly trails each of the Spurs’ previous NBA Finals — the market routinely delivered local ratings in the 30s and 40s during those years — albeit in a different era of television (and Nielsen methodology). Read more
logoMCWS
Airing in the window that used to belong to “Sunday Night Baseball,” last weekend’s West Virginia-North Carolina Men’s College World Series game averaged 2.0 million viewers on ESPN — the third-largest audience on record for a non-final Men’s College World Series game. Read more
logoWNBA
Wednesday’s Tempo-Fever WNBA regular season game averaged 1.00 million viewers on USA Network, marking the largest audience for a WNBA game on cable or streaming this season.
logoSunday Night Baseball
The latest edition of NBC’s “Sunday Night Baseball” (Rangers-Red Sox) averaged 1.7 million viewers on NBC, per a Nielsen-measured linear audience and streaming viewership tracked by Adobe Analytics — the least-watched of the five Nielsen-rated “Sunday Night Baseball” games this season. The previous low was 2.0 million for Padres-Mariners in May. Read more
logoPocono
Last weekend’s NASCAR Cup Series race from Pocono (Pa.) averaged a 1.66 million viewers on Prime Video, per the Nielsen “Big Data + Panel” methodology that is now the official currency, and 1.63 million on using the previous ‘panel only’ methodology now being publicized by NASCAR. The 2% difference is by far the smallest for a race on Prime Video this season, after the first three races saw a “Big Data” lift of 15-21 percent. Read more
Add SMW as a trusted source in Google News.

Latest Posts

Linda Cohn talks her ESPN exit and future plans on the SMW Podcast

World Cup viewership remains on a roll as group stage nears end

Wyndham rewards: US Open ekes out uptick opposite World Cup

News: PGA TOUR, Scripps, ESPN CFB and more

Kenny Smith joins ABC NBA Draft coverage

News: WNBA on ESPN, Roger Clemens, Rece Davis and more

Sports Media Watch

About • Contact • Report an Error • Privacy

© 2026 Jon Lewis, Sports Media Watch

No Result
View All Result
  • Games Today
  • Schedules
    • NFL
      • Arizona Cardinals
      • Atlanta Falcons
      • Baltimore Ravens
      • Buffalo Bills
      • Carolina Panthers
      • Chicago Bears
      • Cleveland Browns
      • Cincinnati Bengals
      • Dallas Cowboys
      • Denver Broncos
      • Detroit Lions
      • Green Bay Packers
      • Houston Texans
      • Indianapolis Colts
      • Jacksonville Jaguars
      • Kansas City Chiefs
      • Las Vegas Raiders
      • Los Angeles Chargers
      • Los Angeles Rams
      • Miami Dolphins
      • Minnesota Vikings
      • New England Patriots
      • New Orleans Saints
      • New York Giants
      • New York Jets
      • Philadelphia Eagles
      • Pittsburgh Steelers
      • San Francisco 49ers
      • Seattle Seahawks
      • Tampa Bay Buccaneers
      • Tennessee Titans
      • Washington Commanders
    • NCAA
      • College Football
      • College Volleyball
      • Men’s College Basketball
      • Women’s College Basketball
      • College Softball
      • College Baseball
      • Men’s College Hockey
      • Women’s College Hockey
      • Field Hockey
      • College Gymnastics
      • Men’s College Lacrosse
      • Women’s College Lacrosse
      • College Wrestling
      • Men’s College Soccer
      • Women’s College Soccer
    • NBA
      • NBA Playoffs
      • Atlanta Hawks
      • Boston Celtics
      • Brooklyn Nets
      • Charlotte Hornets
      • Chicago Bulls
      • Cleveland Cavaliers
      • Dallas Mavericks
      • Denver Nuggets
      • Detroit Pistons
      • Golden State Warriors
      • Houston Rockets
      • Indiana Pacers
      • Los Angeles Clippers
      • Los Angeles Lakers
      • Memphis Grizzlies
      • Miami Heat
      • Milwaukee Bucks
      • Minnesota Timberwolves
      • New Orleans Pelicans
      • New York Knicks
      • Oklahoma City Thunder
      • Orlando Magic
      • Philadelphia 76ers
      • Phoenix Suns
      • Portland Trail Blazers
      • Sacramento Kings
      • San Antonio Spurs
      • Toronto Raptors
      • Utah Jazz
      • Washington Wizards
      • NBA G-League
      • FIBA
    • MLB
      • World Baseball Classic
      • Arizona Diamondbacks
      • Athletics
      • Atlanta Braves
      • Baltimore Orioles
      • Boston Red Sox
      • Chicago Cubs
      • Chicago White Sox
      • Cincinnati Reds
      • Cleveland Guardians
      • Colorado Rockies
      • Detroit Tigers
      • Houston Astros
      • Kansas City Royals
      • Los Angeles Angels
      • Los Angeles Dodgers
      • Miami Marlins
      • Milwaukee Brewers
      • Minnesota Twins
      • New York Mets
      • New York Yankees
      • Philadelphia Phillies
      • Pittsburgh Pirates
      • San Diego Padres
      • San Francisco Giants
      • Seattle Mariners
      • St. Louis Cardinals
      • Tampa Bay Rays
      • Texas Rangers
      • Toronto Blue Jays
      • Washington Nationals
    • NHL
      • Stanley Cup Playoffs
      • Anaheim Ducks
      • Boston Bruins
      • Buffalo Sabres
      • Calgary Flames
      • Carolina Hurricanes
      • Chicago Blackhawks
      • Colorado Avalanche
      • Columbus Blue Jackets
      • Dallas Stars
      • Detroit Red Wings
      • Edmonton Oilers
      • Florida Panthers
      • Los Angeles Kings
      • Minnesota Wild
      • Montreal Canadiens
      • Philadelphia Flyers
      • Pittsburgh Penguins
      • Nashville Predators
      • New Jersey Devils
      • New York Islanders
      • New York Rangers
      • Ottawa Senators
      • San Jose Sharks
      • Seattle Kraken
      • St. Louis Blues
      • Tampa Bay Lightning
      • Toronto Maple Leafs
      • Utah Mammoth
      • Vancouver Canucks
      • Vegas Golden Knights
      • Washington Capitals
      • Winnipeg Jets
      • IIHF
    • WNBA
      • Atlanta Dream
      • Chicago Sky
      • Connecticut Sun
      • Dallas Wings
      • Golden State Valkyries
      • Indiana Fever
      • Las Vegas Aces
      • Los Angeles Sparks
      • Minnesota Lynx
      • New York Liberty
      • Phoenix Mercury
      • Portland Fire
      • Seattle Storm
      • Toronto Tempo
      • Washington Mystics
    • Tennis
      • Australian Open
      • Indian Wells
      • Miami Open
      • French Open
      • Wimbledon
      • US Open
    • Golf
      • PGA Tour
      • LPGA
      • LIV Golf
      • TGL (Golf)
      • The Masters
      • PGA Championship
      • U.S. Open
      • U.S. Women’s Open
      • British Open
      • Ryder Cup
    • Soccer
      • FIFA World Cup
      • FIFA Club World Cup
      • Concacaf Gold Cup
      • UEFA Women’s Euros
      • Premier League
      • UEFA Champions League
      • MLS
      • NWSL
      • Serie A
      • Bundesliga
      • La Liga
    • Olympic Sports
      • Olympic Games
      • US Olympic Trials
      • Figure skating
      • Elite gymnastics
      • Track & Field
      • Cycling
    • Motorsports
      • NASCAR
      • Formula 1
      • IndyCar
      • NHRA
    • CFL
    • UFL
    • UFC
    • PBA Tour
    • Little League
    • Premier Lacrosse League
    • The Basketball Tournament
    • Athletes Unlimited
    • Unrivaled
    • PWHL
  • Ratings
    • Ratings Tracker
    • Ratings Predictions
    • College Football TV Ratings
  • Features
    • Monday Musings
    • The Needle
    • On the Air
    • On Location
    • SMW Podcast
  • News
    • By sport
      • NFL
      • College football
      • NBA
      • WNBA
      • MLB
      • NHL
      • Soccer
      • Golf
      • Motorsports
      • Horse racing
      • Tennis
      • College basketball
      • Other College Sports
      • Combat sports
      • Olympics
      • Other sports
    • By network
      • RSNs
      • ESPN
      • ABC
      • FOX
      • NBC
      • CBS
      • TNT Sports
      • Amazon
      • Netflix
      • Apple
      • Golf Channel
      • NFL Network
      • MLB Network
      • Nexstar
      • Scripps
      • Univision
    • By topic
      • Rights Deals
      • Broadcasters
  • Contact

© 2026 Jon Lewis, Sports Media Watch