Univision earned its top audience for a Mexico soccer friendly since before last year’s World Cup. In other news, the Arena Football League was a stronger draw on ESPN2 than the MLS last Sunday, and PBA bowling hit a season-low on ESPN.
Mexico Soccer Friendly Scores For Univision
- Last Saturday’s Mexico/Ecuardor men’s soccer friendly drew a 1.2 final rating and 2.6 million viewers on UniMás, the largest audience for a Mexico national team match since a pre-World Cup meeting with Bosnia Herzegovina last June (1.3, 2.6M). The match was easily the highest rated program of the night on broadcast among adults 18-49 (1.2), topping second-place finisher 48 Hours on CBS (0.8). (via Univision, TV Media Insights)
AFL Has Better Start on ESPN2, Trounces MLS
- ESPN2 earned a 0.2 final rating and 256,000 viewers for the Week 1 Soul/Predators Arena Football League game last Sunday, up a tick in ratings and 37% in viewership from the network’s first telecast last year, which took place in Week 7 (0.1, 187K). The game topped its lead-in — a Fire/Union Major League Soccer match — by 68% in viewership (256K to 152K). (via Awful Announcing)
Season-Low For PBA Bowling Coverage
- Airing opposite the Elite Eight on CBS, coverage of the Professional Bowlers Association PBA League quarterfinals earned a 0.3 final rating and 438,000 viewers on ESPN last Sunday — the least-watched telecast of the season (13 telecasts). The previous low was 502,000 for the Viper Championship opposite NFL action in December (502K). (via Awful Announcing)
