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Home › Features › Year in Review › 2022 ratings wrap: Another dominant year for NFL

2022 ratings wrap: Another dominant year for NFL

by Jon Lewis
3 years ago
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5
INGLEWOOD, CA - FEBRUARY 13: Los Angeles Rams Quarterback Matthew Stafford (9) throws a pass to Los Angeles Rams Running Back Cam Akers (23) in the first half during Super Bowl LVI between the Cincinnati Bengals and the Los Angeles Rams on February 13, 2022, at SoFi Stadium in Inglewood, CA. (Photo by Brian Rothmuller/Icon Sportswire)

INGLEWOOD, CA - FEBRUARY 13: Los Angeles Rams Quarterback Matthew Stafford (9) throws a pass to Los Angeles Rams Running Back Cam Akers (23) in the first half during Super Bowl LVI between the Cincinnati Bengals and the Los Angeles Rams on February 13, 2022, at SoFi Stadium in Inglewood, CA. (Photo by Brian Rothmuller/Icon Sportswire)

As should surprise nobody, the NFL yet again dominated the list of most-watched sporting events in 2022.

NFL games made up 45 of the 50 largest Nielsen-measured sports audiences last year, including the top 32, with Super Bowl 56 between the Rams and Bengals taking its customary spot atop the list with more than 99 million. The only exceptions were the FIFA World Cup Final, the Olympic Super Bowl lead-out, and three college football games — last season’s Georgia-Alabama national championship and this season’s CFP semifinals on New Year’s Eve.

Outside of football, the World Cup and Olympics, North Carolina-Duke in the NCAA men’s Final Four was the top game last year with 17.66 million viewers, followed by the Kentucky Derby and Game 6 of the NBA Finals.

Notable events to miss the top 50 — even with NFL games excluded — include NASCAR’s Daytona 500 (8.87M) and the top game of the Stanley Cup Final (Lightning-Avalanche Game 5: 5.15M).

Below are the 50 most-watched games of 2022, the 50 most-watched games with the NFL excluded, and a list of top games by sport.

50 most-watched games of 2022

World Cup numbers include pre-match coverage. Because not every network reports separate streaming data, for the sake of consistency all data here is from Nielsen-only (e.g., not including additional streaming data calculated by Adobe Analytics).

Last season’s NFL playoff games took up the top four spots, with Giants-Cowboys on Thanksgiving the top game from the current season at #5.

most watched games of 2022

50 most-watched games of 2022, excluding the NFL

College football games took up three of the top four spots with NFL games excluded.

most watched games of 2022 excluding NFL

Most-watched games of 2022 by sport

most-watched games of 2022 by sport

Tags: List of Most-Watched Sporting EventsYear in Review
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Jon Lewis

Jon Lewis has been covering the sports media industry on a daily basis since 2006 as the founder and main writer of Sports Media Watch. You can contact him here or on the social media websites X (Twitter) or Bluesky.

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Full charts below.

2023 ratings wrap: NFL sweeps top 50

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2 years ago
12

The NFL's dominance of the sports industry reached a new level in 2023.

PASADENA, CA - JANUARY 02: General view of the exterior of the Rose Bowl Stadium before the Rose Bowl game between the Penn State Nittany Lions and the Utah Utes on January 2, 2023 at the Rose Bowl Stadium in Pasadena, CA. (Photo by Ric Tapia/Icon Sportswire)

Halftime: 50 most-watched sporting events of 2023 (so far)

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3 years ago
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The annual halftime list of the most-watched sporting events so far.

Indianapolis, IN - January 8, 2022 - Lucas Oil Stadium:  2022 CFP National Championship.
(Photo by Phil Ellsworth / ESPN Images)

2022 in Review

by Adam Gostomelsky
3 years ago
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2022 was a whirlwind of a year in sports media. While there was a little bit of everything, there...

Indianapolis, IN - January 8, 2022 - Lucas Oil Stadium:  2022 CFP National Championship.
(Photo by Phil Ellsworth / ESPN Images)

Halftime: 50 most-watched sporting events of 2022 (so far)

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4 years ago
8

The NFL dominates more than usual.

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Sports Ratings Tracker
logoTalladega
Last weekend’s NASCAR Cup Series race from Talladega (Ala.) averaged a 2.1 rating and 3.97 million viewers on FOX, down a tick in ratings and 2% in viewership from last year (2.2, 4.04M). Excluding 2020, when the race was delayed several weeks and then postponed due to rain, Carson Hocevar’s win was the least-watched spring Talladega race since it began airing on FOX in 2001. Read more
logoNBA Playoffs on NBC
Monday’s Pistons-Magic first round NBA playoff Game 4 averaged a combined 5.4 million viewers on NBC across Nielsen and Adobe Analytics, up 155% from a Nielsen-only audience of 2.1 million for a non-exclusive Cavaliers-Heat Game 4 on TNT Sports last year. Read more
logoStanley Cup Update
Coverage of the NHL Stanley Cup Playoffs was averaging 1.15 million viewers through the first five days, up 76% from last year and the highest average on record at that point of the postseason. This year’s average is up 30% from the previous high of 887,000 in 2012, and up 39% from the previous high during the current media rights deal — 832,000 in 2024.
logoWomen’s National Championship
Last Sunday’s Wisconsin-Ohio State NCAA women’s hockey national title game averaged 39,000 viewers on ESPNU, down 9% from the same matchup last year (43K).
logoNCAA Women’s Tournament
The NCAA women’s basketball tournament was averaging 628,000 viewers through the first two rounds, up 4% from last year (602K) and behind the Caitlin Clark-fueled levels of 2024 as the highest average since 2009. Note that the 4% increase is well within the margin that can be explained entirely by Nielsen’s shift to “Big Data + Panel” methodology. Read more
logoDarlington
Last Sunday’s NASCAR Cup Series race from Darlington (S.C.) averaged a 1.3 rating and 2.43 million viewers on FS1, up a tick in ratings but down 1% in viewership from Homestead-Miami on the same weekend last year (1.2, 2.46M). Read more
logoParalympics
The NBC family of networks averaged 1.1 million viewers for the recently-concluded Milan-Cortina Winter Paralympics, per a combination of Nielsen and Adobe Analytics — up 24% from the previous edition in Beijing four years ago. That is outside the range that would be explained by Nielsen methodological changes. Read more

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