The Giants’ close win over the Cowboys last week earned one of the ten largest NFL audiences on NBC since the network resumed coverage of the league in 2006.
The Week 14 Giants/Cowboys Sunday Night Football game drew a 14.9 final rating and 24.516 million viewers on NBC last week, actually down 2% in ratings and 5% in viewership from Week 14 last year (PHI/DAL: 15.2, 25.728M), but up 17% in both measures compared to Week 14 in 2009 (PHI/NYG: 12.7, 20.882M).
The game ranks as the third-highest rated and third-most viewed NFL telecast of the season on NBC (fifteen telecasts), and the network’s eighth-most viewed regular season telecast overall since resuming NFL coverage in the 2006-07 season.
As is typical, Sunday Night Football was the top primetime program of the week on broadcast in household ratings, people 2+ viewership and the adults 18-49 demographic (9.4).
Through Week 14, NBC has averaged a 12.9 rating and 21.3 million viewers for NFL coverage, down a tick in ratings and 2% in viewership from last year (13.0, 21.7M), but up 8% in both measures compared to 2009 (11.9, 19.7M).
10 Most-Viewed Regular Season NFL Telecasts on NBC
Since the network resumed airing games in the 2006-07 season
|
#
|
Date
|
Game
|
Net
|
Rating
|
Viewers (000)
|
|---|---|---|---|---|---|
|
1
|
Thu., 9/9/10 | MIN 9, NO 14 | NBC |
16.5
|
27,485
|
|
2
|
Thu., 9/8/11 | NO 34, GB 42 | NBC |
16.0
|
27,169
|
|
3
|
Sun., 9/11/11 | DAL 24, NYJ 27 | NBC |
15.3
|
25,766
|
|
4
|
Sun., 12/12/10 | PHI 30, DAL 27 | NBC |
15.2
|
25,728
|
|
5
|
Sun., 10/24/10 | MIN 24, GB 20 | NBC |
15.4
|
25,675
|
|
6
|
Sun., 9/12/10 | DAL 7, WSH 13 | NBC |
15.0
|
25,262
|
|
7
|
Sun., 9/20/09 | NYG 33, DAL 31 | NBC |
15.1
|
24,817
|
|
8
|
Sun., 12/11/11 | NYG 37, DAL 34 | NBC |
14.9
|
24,516
|
|
9
|
Sun., 12/19/10 | GB 27, NE 31 | NBC |
14.0
|
24,166
|
|
10
|
Tue., 12/28/10 | MIN 24, PHI 14 | NBC |
13.8
|
23,736
|
(Week 14 numbers from Media Life Magazine; additional information from NBC Sports Group press release via Fang’s Bites)
