- The Women’s National Championship game continued the trend of big increases for the entire Women’s NCAA Tournament. Tennessee’s victory over Stanford drew a 3.0 cable rating, up 30% from a 2.3 for Tennessee/Rutgers last year. ESPN averaged a solid 1.4 rating for the NCAA Tournament, up 40% from ’07.
- Ratings for Boston Celtics games have been up big ever since the arrival of Kevin Garnett. Through the first 69 games of the season, Comcast SportsNet New England is averaging a 3.5 rating for Celtics games, up 106% from a 1.7 last year.
- ESPN and ESPN2 averaged cable ratings of 1.4 and 0.9, respectively, for the first week of the baseball season. Two Sunday Night Baseball games were the only telecasts to draw a rating over 1.0, though some of that can be attributed to rained out broadcasts on Opening Day.
NFL Network, ESPNU, to carry Super Bowl altcasts
Acquired by Disney just in time for the company's first Super Bowl in 20 years, NFL Network will carry...
