NASCAR ratings plunged to record low levels on FOX Saturday night.
The Subway Fresh Fit 500 drew a stunningly low 3.3/6 overnight rating on FOX Saturday night, down 18% from a 4.0/7 last year, and a record low for NASCAR on FOX. This marks the first time in at least four years — and likely the first time since FOX took over NASCAR rights in ’01 — that a non-rained out race on the network has failed to draw at least a 4.0 overnight.
So far this season, all eight NASCAR telecasts on FOX have seen double-digit declines in overnight ratings.
Thanks in part to the lower number, the race finished well behind a Jazz/Lakers NBA Playoff game the next day (4.0 overnight), marking one of the rare occasions when the NBA posted a higher overnight than NASCAR.
The 3.3 overnight is easily the lowest ever for the Subway Fresh Fit 500. Since the inaugural race drew a 4.5/8 in ’05, ratings for the race have declined 27%.
Overnight ratings for the Subway Fresh Fit 500.
