Tiger Woods continues to move the needle.
Final round coverage of the Buick Open drew a 3.7/9 final rating and 5.4 million viewers on CBS Sunday, tied as the 7th-highest rating of the season for any golf telecast — including majors. Ratings peaked at a 5.1/12 from 5:45-6:00 PM.
The 3.7 rating is the best for the final round of the Buick Open since 2006, when Woods last won the event (3.8/9).
The Buick Open was Woods’ fourth victory of the season. Final round coverage of Woods’ four victories has averaged a 3.9 rating, 39% higher than the 2.8 season average.
10 highest rated PGA Tour telecasts in ’09.
Major events in bold; (W) indicates Tiger Woods won the event
| Date | Event | Net | Rating |
|---|---|---|---|
| Sun., 4/12/09 | The Masters, Final Round | CBS |
8.3
|
| Sat., 4/11/09 | The Masters, Third Round | CBS |
5.3
|
| Sun., 6/21/09 | U.S. Open, Third/Final Rounds | NBC |
4.7
|
| Sun., 3/29/09 | Arnold Palmer Invitational, Final Round (W) | NBC |
4.4
|
| Sun., 7/5/09 | AT&T National, Final Round (W) | CBS |
4.2
|
| Sun., 7/19/09 | British Open, Final Round | ABC |
3.8
|
| Sun., 5/3/09 | Quail Hollow Championship, Final Round | CBS |
3.7
|
| Sun., 8/2/09 | Buick Open, Final Round (W) | CBS |
3.7
|
| Sun., 5/10/09 | The Players Championship, Final Round | NBC |
3.6
|
| Mon., 6/21/09 | U.S. Open, Final Round | NBC |
3.5
|
