Overnight ratings for sporting events on broadcast (Sept. 12-13).
Source: Sports Business Daily.
Football
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| NFL | Washington/Giants | Sun., 9/13/09 | 4:15 PM | FOX | 15.0/29 |
| NFL | Bears/Packers | Sun., 9/13/09 | 8:15 PM | NBC | 13.4/22 |
| NFL | regional action | Sun., 9/13/09 | 1 PM | FOX | 9.4/20 |
| NFL | regional action | Sun., 9/13/09 | 1 PM | CBS | 8.2/18 |
| NFL | The OT | Sun., 9/13/09 | 7:30 PM | FOX | 7.5/13 |
| College football | Notre Dame/Michigan | Sat., 9/12/09 | 3:30 PM | ABC | 5.6/- |
| NFL | Football Night in America | Sun., 9/13/09 | 7:30 PM | NBC | 5.2/9 |
| NFL | FOX NFL Sunday | Sun., 9/13/09 | 12 PM | FOX | 3.6/9 |
| NFL | The NFL Today | Sun., 9/13/09 | 12 PM | CBS | 2.5/6 |
| College football | College Football Countdown | Sat., 9/12/09 | 3 PM | ABC | 1.0/- |
- FOX: Week 1 was a rousing success for FOX. The Giants’ season opening win against Washington drew a 15.0 overnight on FOX late Sunday afternoon, up 5% from last year. Meanwhile, regional coverage in the early window drew a 9.4, up a whopping 57%. On the studio side, FOX NFL Sunday scored a 3.6 overnight, up 20%, and The OT drew a 7.5, flat with last year.
- CBS: Singleheader coverage featuring Jets/Texans drew an 8.2 overnight rating on CBS, down 26% from last year’s 11.0, and the lowest overnight for Week 1 NFL coverage on CBS since at least ’02.
- NBC: The season premiere of Sunday Night Football drew a 13.4/22 overnight on NBC, up 3% from last year. Football Night in America drew a 5.2 overnight, down 2%.
- ABC: Saturday’s Notre Dame/Michigan matchup drew a 5.6 overnight rating on ABC, up 93% from last year. The game finished with a 5.2 final rating.
Tennis
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| Tennis | U.S. Open semifinal, Federer/Djokovic | Sun., 9/13/09 | 4:30 PM | CBS | 3.2/6 |
| Tennis | U.S. Open semifinal, Clijsters/S. Williams | Sat., 9/12/09 | 9:15 PM | CBS | 2.4/4 |
| Tennis | U.S. Open, rainout coverage | Sat., 9/12/09 | 12 PM | CBS | 1.2/3 |
- The 3.2 overnight for Sunday’s Federer/Djokovic U.S. Open semifinal was off 16% from a 3.8 for Nadal/Murray in the comparable timeslot last year. Meanwhile, Saturday’s Clijsters/S. Williams semifinal drew a 2.4 overnight, down 8% from a 2.6 for the Henin/Kuznetsova women’s final in ’07. There was no match in the comparable timeslot last year.
Auto racing
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| NASCAR | Chevy Rock & Roll 400 | Sat., 9/12/09 | 7:45 PM | ABC | 3.0/- |
| NASCAR | NASCAR Countdown | Sat., 9/12/09 | 7:30 PM | ABC | 3.0- |
- The 3.0 overnight for Saturday night’s Chevy Rock & Roll 400 marks a 27% slide from a 4.1 in ’07. Last year’s race was postponed due to rain and aired on ESPN.
Golf
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| PGA | BMW Championship, Final Round | Sun., 9/13/09 | 2 PM | NBC | 2.6/5 |
| PGA | BMW Championship, Third Round | Sat., 9/12/09 | 3 PM | NBC | 2.3/5 |
- Overnight ratings for the BMW Championship were up 109% on Saturday and 117% on Sunday.
Baseball
| Sport | Game/Event | Date | Time | Net | Rating |
|---|---|---|---|---|---|
| MLB | Regional | Sat., 9/12/09 | 4 PM | FOX | 1.4/- |
- The 1.4 overnight for MLB on FOX on Saturday was barely higher than the 1.2 overnight for rainout coverage of the U.S. Open on CBS.
