- ABC drew a 2.8 final rating for last week’s Saturday Night Football game between Michigan and Iowa, off 33% from a 4.2 for regional action last year. The 2.8 rating is the lowest for Saturday Night Football since Georgia/Arizona State drew a 2.7 last September. (Sports Business Daily)
- NBC drew a 2.4 final rating for coverage of The Presidents Cup last Sunday, up 4% from a 2.3 for comparable coverage in ’07, but down 20% from a 3.0 in ’05. Coverage on Saturday drew a 2.3 rating, up 21% from a 1.9 in ’07, and even with ’05. (Sports Business Daily)
- Opposite Game 1 of the NLCS, ESPN drew a 2.1 U.S. rating and 3.1 million viewers for Thursday’s Cincinnati/South Florida game, up 24% in ratings and viewership from a 1.7 and 2.4 million for last year’s comparable Clemson/Wake Forest game. (pifeedback.com)
Getting used to the MLB.TV experience — before the next big change
As the first half of the Major League Baseball season continues, baseball fans are getting used to a new...
