Ratings and viewership slipped for primetime college football on FOX.
Saturday’s California/Texas college football game drew a 1.4 final rating and 2.3 million viewers on FOX, down 13% in ratings and 14% in viewership from UCLA/Texas last year (1.6, 2.6M) and down 30% in both measures from Ohio State/Cal in 2013 (2.0, 3.3M). The Golden Bears’ one-point win ranks as the highest rated and most-watched telecast of the season on FOX, which aired afternoon games in weeks one and two.
As is usually the case, FOX was no match for Saturday Night Football on ABC (2.2, 3.5M). Both games finished well behind the top game of the night, Mississippi/Alabama on ESPN (7.6M).
In other action Saturday night, BYU/UCLA drew 946,000 viewers on Fox Sports 1 — the network’s second-largest audience of the season. The only game to do better was Michigan/Utah on opening night (2.9M). FS1 also drew 668,000 for Tulsa/Oklahoma and 563,000 for Texas-San Antonio/Oklahoma State, with the latter up 98% from last year’s Minnesota/TCU game (283K).
(Sat. numbers from TV Media Insights, Sports TV Ratings)
