Despite hitting a season-low, Monday Night Football eked out an increase in overnight ratings.
The Week 12 Ravens/Browns Monday Night Football game had a 7.4 overnight rating on ESPN, up 4% from Ravens/Saints last year (7.1) and down 19% from 49ers/Washington in 2013 (9.1). The 7.4 is the lowest of the season for MNF, falling below the previous mark of 8.1 for Bears/Chargers in Week 9, and the sixth-lowest for any NFL window.
Overnights peaked at an 8.5 from 11:30-11:45 PM ET, marking just the second time since Week 1 that MNF has peaked after 10 PM ET.
The Ravens’ last-second win was the third straight Monday night game to have an increase in overnight ratings and the eighth of the season overall (13 total telecasts). Keep in mind that last year’s Ravens/Saints game faced unusual competition from breaking news coverage and a rescheduled Jets/Bills game.
ESPN’s telecast had a 10.9 rating in Baltimore and an 8.0 in Cleveland. The game was simulcast on local affiliates in both markets, with a 19.9 on Baltimore NBC affiliate WBAL and a 21.8 on Cleveland NBC affiliate WKYC. Las Vegas was the top neutral market (13.6), with Columbus (13.5) and San Diego (12.0) rounding out the top five.
(Mon. numbers from ESPN)
