- All sports-related programs on FOX averaged a 6.1/13 rating and 10 million viewers in 2009, making FOX the highest rated, most-viewed sports network. FOX topped second-place CBS (3.9, 6.2 mil) by 56% and 61%, respectively. ESPN, which airs far more sporting events than FOX, averaged a 0.7/2 rating and 1 million viewers. (Fang’s Bites)
- FOX NFL Sunday averaged a 3.2 rating and 4.85 million viewers during the 2009 season, down 3% in ratings but up slightly in viewership from last year (3.3, 4.81 mil). Meanwhile, NBC’s Football Night in America averaged 7.4 million viewers, up 18% from last year’s 6.3 million, and the show’s most-viewed season ever. (Fang’s Bites)
- TNT drew a 0.6 U.S. rating for the Spurs’ 30-point win over the Heat on New Year’s Eve. The 76ers/Clippers game that followed drew a 0.5. Two weeks earlier, Magic/Heat and Suns/Blazers each drew a 0.9 rating. Through December, TNT is averaging a 1.1 U.S. rating and 1.7 million viewers for NBA coverage, up 10% and 11%, respectively, from last season. (Turner Sports)
WNBA viewership continues to rise heading into stretch run
WNBA viewership is comfortably ahead of last year's pace entering the final weeks of the regular season.
