- Final round coverage of the Byron Nelson Championship drew a 1.5 final rating on CBS last Sunday, up 25% from last year (1.2), but down 18% from ’08 (1.8). The 1.5 is the second-lowest for final round coverage of the event since at least 1998, ahead of only last year. Third round coverage on Saturday drew a 0.9 final rating, even with both last year and 2008 (0.9). (Sports Business Daily)
- Last week’s edition of ESPN Sports Saturday drew a 0.5 final rating on ABC, down a tick from the previous week (0.6), and up a tick from two weeks earlier (0.4). Through six episodes, ESPN Sports Saturday is averaging a 0.5 rating. (Sports Business Daily)
- Last Saturday’s UEFA Champions League Final on FOX drew a 0.9 rating in the St. Louis market, below the national average of 1.0. St. Louis was tied as the #28 market for the game. The market ranked even lower for Tuesday’s Team USA/Czech Republic World Cup warm-up match on ESPN, finishing #53 with a mere 0.3 rating. (stltoday.com)
News: March Madness expansion, Russell Wilson, Nexstar and more
The NCAA basketball tournaments are officially expanding to 76 teams; Russell Wilson is mulling between playing football and starting...
