- Regional MLB action featuring Rays/Rangers drew a 1.7 overnight rating on FOX Saturday afternoon, tied as the network’s lowest MLB overnight of the season. Five of the nine MLB telecasts on FOX this season have failed to draw a 2.0 overnight. (Sports Business Daily)
- The Bucks’ resurgence certainly has not helped NBA ratings in Milwaukee. Game 1 of the Celtics/Lakers NBA Finals drew a mere 5.2 rating in the Milwaukee market, down 19% from Magic/Lakers Game 1 last year (6.4) and well below the national average of 8.6. Thursday’s game drew the lowest rating on record for Game 1 of the NBA Finals in the market. (Milwaukee Journal-Sentinel)
- Cycling’s Tour of California averaged 175,000 viewers on Versus in May, down 31% from last year, and the first time since Versus acquired the rights in ’07 that viewership declined for the event. The top telecast was Stage 1 on May 16, which drew 261,000 viewers. (Sports Business Daily)
Netflix MLB opener just shy of three million mark
The debut of Major League Baseball on Netflix set an MLB Opening Night viewership mark, albeit one that lasted...
