Strong tune-in for NBA play-in games
Now in its third year, the NBA Play-in Tournament continues to justify its existence in the ratings.
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Now in its third year, the NBA Play-in Tournament continues to justify its existence in the ratings.
The Masters got off to a slower start than last year, but its second-best start in the past five.
The NCAA men's basketball tournament ended with a record-low.
MLB Opening Night viewership increased on ESPN.
Just like Thursday, Friday's Sweet 16 viewership soared on TBS and sank on CBS.
TBS scored big gains for its Sweet 16 games Thursday night, but not enough to overcome steep declines on CBS.
Fairleigh Dickinson delivered the top audience of the first round, while Michigan State topped the second.
ESPN prepares for a round of large layoffs. Plus: Shaq has hip surgery, Goodell gets an extension, and more sports...
Another high for the men's NCAA Tournament.
The first full day of the NCAA men's basketball tournament hit at a multi-year viewership high.
© 2026 Jon Lewis, Sports Media Watch