News: UFL schedule, “Football Night in America”, and more
The UFL announces the schedule for its second season; NBC's pregame show is headed on-site for the season finale. Plus:...
Golf Channel
News: Kisner, Kimes, DAZN, and more
NBC has their new lead golf analyst; and Netflix is seeking Mina Kimes for its NFL studio coverage; DAZN secures...
News: Comcast, MLB, Brady, and more
Comcast is set to divest its legacy cable assets; MLB is planning to package local rights to streaming partners in...
News: International NFL, LPGA, Wertheim, and more
The NFL is planning an 8-game overseas schedule next season; Golf Channel is adding special coverage of Caitlin Clark's pro-am...
Friday (5/31) sports viewership: Oilers-Stars, WCWS, US Women’s Open and more
The penultimate game of the NHL Western Conference Final topped the sports viewership charts for the final day of May.
Thursday (5/30) sports viewership: NBA WCF, NHL ECF, WCWS and more
The NBA Western Conference Finals concluded with a series-low, but still topped the day in sports viewing.
News: Scheffler story, rights fees, NBA matching rights
Golf Channel says it was mum on Scottie Scheffler's pre-round arrest due to contractual limitations.
NBC still searching for lead golf analyst as U.S. Open approaches
Since Paul Azinger's unceremonious ouster late last year, NBC has continued its musical chairs approach to finding a new lead...
Thursday (4/4) sports ratings: NBA tops night, NIT hits high
The NBA edged out a resurgent NIT final to deliver the top sports audience of Thursday, April 4.
Friday (3/15) sports ratings: College hoops dominates day
College basketball dominated the sports viewership charts for Friday, March 15.
SMW Podcast
World Cup ratings surge; Dave O'Brien on the 20th anniversary of his World Cup call and much more
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