NBA’s Eventful Thursday a Mixed Bag
A drama-packed Thursday in the NBA was a mixed bag in the Nielsens.
A drama-packed Thursday in the NBA was a mixed bag in the Nielsens.
The Super Bowl tacked on an extra 12 million viewers via Nielsen's out-of-home metric.
Viewership slipped for the annual NFL Honors.
The final round of the Phoenix Open tied its highest rating in six years.
In what has been a down season for the NBA, the Warriors and Lakers remain bright spots.
Super Bowl ratings hit a new low in television's most important demographic.
The lowest scoring Super Bowl in history tied a 16-year ratings low.
Saints fans pledged to boycott Super Bowl 53 and they stuck to their word.
An uninteresting Super Bowl hit a ten-year low in the metered markets.
College football's national championship added 1.3 million in out-of-home viewership.
© 2026 Jon Lewis, Sports Media Watch