Doncic’s return to Dallas hits ESPN season-high, trails other notable returns
Luka Doncic's much-hyped return to Dallas as a member of the Lakers delivered a season-high audience for ESPN.
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Luka Doncic's much-hyped return to Dallas as a member of the Lakers delivered a season-high audience for ESPN.
The latest chapter of the LeBron James-Stephen Curry rivalry delivered one of the stronger audiences of the season on cable.
NBA viewership has almost fully rebounded from the much-publicized double-digit decline at the start of this season.
The latest matchup of the NBA's most storied rivals delivered a seven-year viewership high.
On a mixed weekend for the NBA, the league's contenders and pretenders sent viewership in opposite directions.
TNT's NBA viewership improved in the month of February, both over last year and the prior months this season. Plus: ...
The Luka Doncic trade continues to pay dividends for the Lakers and for the NBA's television partners.
In their first ABC games since making blockbuster trades, the Warriors and Lakers showed signs on the court and perhaps ...
Both the NBA All-Star Game and Saturday night festivities fell double-digits from last year.
The new women's basketball league Unrivaled delivered its top audience yet for the final rounds of its 1x1 tournament.
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