WNBA Fever Dream continues with new viewership records on ESPN, ION
Another weekend, another set of viewership milestones for the WNBA.
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Another weekend, another set of viewership milestones for the WNBA.
The Fever shows no sign of easing.
WNBA viewership is comfortably ahead of last year's pace entering the final weeks of the regular season.
The WNBA delivered one of its five largest audiences on record for Saturday's All-Star Game.
The WNBA debut of "Sunday Night Basketball" delivered one of the league's largest audiences in 25 years.
The Indiana Fever delivered more viewership highs this past week, both with and without Caitlin Clark in the lineup.
Caitlin Clark and the Fever continue to rank as the biggest television draw in the WNBA.
Three years in, Caitlin Clark and the Indiana Fever continue to generate milestone WNBA audiences.
The new WNBA season opened with another milestone audience, if not quite at the level of last year's.
It is increasingly clear that the growth in women's basketball viewership is no flash in the pan.
© 2026 Jon Lewis, Sports Media Watch