Archive for July 26th, 2010

NASCAR’s Brickyard 400 drew a 3.6 overnight rating on ESPN Sunday afternoon, even with last year. To put that in perspective, the Indianapolis 500 drew a 4.0 overnight on ABC in May. Because final ratings [...]

Ratings held steady for nationally televised Major League Baseball games on every network but ESPN. FOX averaged a 1.9 rating for MLB coverage during the first half of the season, according to Sports Business Journal, [...]

ESPN is going back to basics for the second half of its Monday Night Football doubleheader this year. After three years of ESPN Radio hosts Mike Greenberg and Mike Golic calling the late game of [...]

Some of the more prominent big market teams in baseball had their ratings decline during the first half of the season. Red Sox telecasts are averaging a 6.25 rating on NESN through the All-Star break, [...]