- NASCAR’s Brickyard 400 drew a 3.6 overnight rating on ESPN Sunday afternoon, even with last year. To put that in perspective, the Indianapolis 500 drew a 4.0 overnight on ABC in May. Because final ratings for NASCAR races tend to rise from the overnight, the Brickyard 400 should finish ahead of the Indy 500 (3.6 final rating) when the final numbers are released. (Sports Business Daily)
- Nationals games in which rookie Stephen Strasburg pitches are averaging a 4.4 rating on MASN this season, well above the overall average of 1.34. As mentioned earlier Monday, the Nationals lead Major League Baseball with a 139% increase in ratings from last year. (Sports Business Journal)
- Misc: Regional MLB action featuring Mets/Dodgers drew a 1.7 overnight rating on FOX Saturday afternoon. Comparisons to last year were unavailable. Meanwhile, CBS drew a 1.4 overnight rating for final round coverage of the RBC Canadian Open on Sunday, and a 1.0 overnight for third round action on Saturday. (Sports Business Daily)
Dodgers dynastic, but Yankees still baseball’s biggest viewership draw
The New York Yankees have not ceded their position as the biggest TV draw in baseball.











