Fox Sports 1 ended its NASCAR coverage this season with another decline in overnights.
NASCAR Sprint Cup racing from Sonoma, CA, earned a 2.4 overnight rating on FS1 Sunday afternoon, down 8% from last year (2.6) and down 20% from 2013 (3.0), both on TNT. The 8% decline is the smallest of the season for a Sprint Cup race on the network, with each of the other five down by at least 18%.
The 2.4 overnight is also the second-highest of the season on FS1, trailing only coverage from Martinsville in March (2.5). The network’s four other races drew overnights of 2.3 (Dover and Pocono), 2.0 (Michigan) and 1.5 (Kansas).
Excluding rainouts (Bristol, Richmond and Kansas), nine of the 13 Sprint Cup races on FOX and Fox Sports 1 had declines in overnights. The only exceptions came early in the season — Daytona (+30%), Atlanta (+6%), Las Vegas (+5%) and Fontana (flat). It should be noted that the Richmond race also had a slight increase despite being postponed a day due to rain.
Sunday’s race had the second-highest overnight for any sporting event over the weekend, trailing only Friday’s USA/China FIFA Women’s World Cup match on FOX (4.2). It edged competing coverage of the PGA Tour on CBS (2.3).
(Wknd. overnights via ShowBuzz Daily)
