The NFL and Comcast have spent the past week working to keep NFL Network on Comcast systems.
With the NFL Network’s deal with Comcast set to expire at the end of next month, Sports Business Daily reports that the NFL and Comcast have “have exchanged offers … in a last ditch effort to keep NFL Network” from being dropped by the cable provider.
The NFL has budged somewhat from its original position that it would not resign with Comcast unless NFL Network was moved to the digital basic or expanded basic tier. On Thursday night, the NFL sent a proposal to Comcast that would call for an extension of the current agreement if NFL Network was placed on Comcast’s “D-2 service tier,” as was the case “for the first three years under the current agreement.”
That proposal was a counteroffer to a Comcast proposal made last week. That proposal called for an extension of the current deal “while federal courts and the FCC decide whether Comcast had the right to move” NFL Network to its sports tier in the first place. Comcast would then abide by the decision laid down by the court or the FCC.
