Viewership for Major League Soccer continues to outperform last year. In other news, NBC hit a season-low for EPL coverage, and Formula 1 had another big increase in viewership on NBCSN.
MLS Viewership Still Up Big on ESPN, NBCSN
- Major League Soccer telecasts have averaged a 0.2 U.S. rating and 317,000 viewers on ESPN and ESPN2 so far this season, up a tick in ratings and 51% in viewership from last year (0.1, 210K). The games have averaged an additional 24,000 viewers on ESPN Deportes, up 20% from last year (20K). Meanwhile, NBCSN has averaged 150,000 viewers for its MLS coverage this season, up 46% from last year (106K). (ESPN, NBC Sports)
NBC Hits Low For EPL, Topped By NBCSN
- Last week’s West Ham/Liverpool English Premier League match drew a 0.5 final rating and 693,000 viewers on NBC, the network’s least-watched telecast of the season (five matches). The previous low was 791,000 for Everton/Chelsea a week earlier. NBCSN earned a larger audience for Sunday’s Chelsea/Manchester City match (821K). (Sat. numbers from Sports Business Daily)
Another Big Increase For F1 on NBCSN
- Formula 1 racing from Singapore drew a 0.3 U.S. rating and 406,000 viewers on NBCSN last Sunday morning, up a tick in ratings and 58% in viewership from last year (0.2, 257K). Entering the race, NBCSN’s season-to-date viewership was already up 98%. (Awful Announcing, NBC Sports Group Press Box)
