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Home › Linear Media › Disney › ESPN › WNBA ends first half with record 16th million viewer audience

WNBA ends first half with record 16th million viewer audience

by Jon Lewis
2 years ago
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Jul 17, 2024; Arlington, Texas, USA;  Indiana Fever guard Caitlin Clark (22) passes the ball during the second half against the Dallas Wings at College Park Center. Mandatory Credit: Kevin Jairaj-USA TODAY Sports

Jul 17, 2024; Arlington, Texas, USA; Indiana Fever guard Caitlin Clark (22) passes the ball during the second half against the Dallas Wings at College Park Center. Mandatory Credit: Kevin Jairaj-USA TODAY Sports

Caitlin Clark and the Indiana Fever closed out the first half of the WNBA season with yet another million viewer audience.

Wednesday’s Fever-Wings WNBA regular season game averaged 1.70 million viewers on ESPN, marking the 16th game this season with a seven-figure audience — the most in any WNBA season (including the playoffs and finals). The previous high was 15 in 1998, a figure that included all three games of the WNBA Finals.

Fourteen of the 16 games with a million viewer audience this season have involved Caitlin Clark and the Fever. The lone exceptions were Sparks-Aces on May 18 (1.34M) — which led directly out of a Fever game — and Mercury-Sun this past Sunday (1.02M). Keep in mind that three additional Fever games, including Clark’s home debut, aired on Amazon Prime Video and were not Nielsen rated.

Prior to this season, the last WNBA game to average a million viewers was Candace Parker’s career debut in 2008.

Overall, Indiana’s loss — in which Clark set the WNBA single-game assist record — delivered the sixth-largest WNBA audience since 2002. The top 11 games over that span have involved Clark and the Fever.

Fever-Wings was the last regular season game before the All-Star break. Due to the Olympic break, there are no more WNBA regular season games until August 15 and no more Fever games until August 16 against Phoenix.

Tags: Caitlin Clark ratingsWNBA on ESPN/ABCWNBA Ratings
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Jon Lewis

Jon Lewis has been covering the sports media industry on a daily basis since 2006 as the founder and main writer of Sports Media Watch. You can contact him here or on the social media websites X (Twitter) or Bluesky.

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