ESPN had double-digit declines for the Heisman Trophy Presentation and the premiere of the latest “30 For 30” documentary. In other news, the latest edition of the “UFC on FOX” declined substantially, and the NHL’s Wild and Capitals hit season-highs on Tuesday night.
Fewer Viewers For Heisman, “30 For 30”
- Saturday’s Heisman Trophy Presentation drew a 2.6 final rating and 4.2 million viewers on ESPN, down 16% in ratings and 15% in viewership from last year (3.1, 4.9M), and down 10% and 9%, respectively, from 2011 (2.9, 4.6M). Later in the night, the network’s “30 For 30” documentary “Youngstown Boys” earned a 1.3 and 2.0 million — down 44% in ratings and 45% in viewership from “You Don’t Know Bo” last year (2.3, 3.6M), and down 7% and 8%, respectively, from “The Marinovich Project” in 2011 (1.4, 2.1M). (Son of the Bronx)
Big Drop For UFC on FOX
- The ninth edition of the “UFC on FOX” earned a 1.7 final rating and 2.8 million viewers Saturday night, down 32% in ratings and 35% in viewership from last year’s December telecast (2.5, 4.4M), but up 13% and 19%, respectively, from the most recent “UFC on FOX” telecast in July (1.5, 2.4M). (TV Media Insights)
Wild, Capitals, Hit Season-Highs
- Tuesday’s Canucks/Wild NHL regular season game drew a 4.6 rating on Fox Sports North, the network’s highest rating of the season for a Wild telecast. Also Tuesday, Comcast SportsNet Mid-Atlantic earned its highest Capitals rating of the season (2.3), and CSN Chicago scored its second-best Blackhawks rating (5.0). (Nielsen)
