- ESPNDallas.com will launch this Monday, to “coincide with the Cowboys’ home game” on Monday Night Football. ESPNDallas.com will be the third city-specific ESPN website to launch, following ESPNChicago.com and ESPNBoston.com.
- Kraft Sports Group, which owns the New England Patriots, has been tapped to “sell advertising for” the new ESPNBoston.com.
- Verizon and NBA Digital have agreed to a deal that will add NBA TV and NBA League Pass “to the FiOS TV channel lineup.” The deal will “expand the distribution of NBA TV to millions of new customers this year.”
If nothing else, NBC’s PGA-MLB conflict a win-win in viewership
The circumstances were less than ideal, but NBC came away with multiple viewership milestones for a Sunday night pairing...
