Despite getting bumped from DirecTV, Versus continues to see increased viewership for both college football and the NHL.
Through 14 telecasts, Versus is averaging 311,000 viewers for NHL coverage, up 18% from 263,000 through the same point last year.
Meanwhile, college football action on the network has averaged 310,000 viewers through 20 games, up 30% from 239,000 for 16 comparable games last year.
The increases come despite Versus being shut out of 14 million homes due to a dispute with DirecTV. Keep in mind that Dish Network has made Versus available to all of its subscribers through November 30, helping the network’s overall distribution decline by only 4 million homes.
Sources: Los Angeles Times, Sports Business Daily
