- CBS drew a 0.8 final rating and 1.2 million viewers for regional college basketball action (Cal/UCLA or Wisconsin/Michigan) last Saturday, up 33% ratings from coverage in an earlier timeslot on the comparable date last year (0.6). The telecast stands as the third-least viewed of the season for men’s college basketball on CBS. (Nielsen)
- Duke/Boston College drew a 1.4 U.S. rating and 2.1 million viewers on ESPN last Saturday afternoon, making the game the highest rated, most-viewed college basketball game of the week on any network. Earlier in the day, Villanova/Georgetown drew a 1.2 and 1.9 million, while the Michigan St./Illinois primetime game drew a 1.1 and 1.8 million. (Nielsen)
- Recent NBA ratings: TNT drew a 1.4 U.S. rating and 2.2 million viewers for Heat/Cavaliers last Thursday night, down 48% and 49%, respectively, from Lakers/Celtics on the comparable night last year (2.7, 4.3 mil). The next night, ESPN drew a 1.5 and 2.3 million for Nuggets/Lakers, up 88% and 83%, respectively, from Warriors/Jazz last year (0.8, 1.2 mil). (Nielsen)
YouTube balks at splitting NFL package with Netflix, broadcast TV back in mix, per Ourand
The twists and turns continue over the NFL's five-game media rights package. Just hours after Alex Sherman of CNBC...
