NBC’s primetime Notre Dame season finale earned the net’s second-largest audience of the season.
Notre Dame’s blowout win over Army from Yankee Stadium drew a 2.2 final rating and 3.531 million viewers Saturday night, even in ratings and up 6% in viewership compared to the network’s eighth and final telecast last season (CT/ND: 2.2, 3.325 mil).
Compared to last year’s primetime Notre Dame game on NBC (WA ST/ND: 1.4, 2.339 mil), ratings and viewership increased by 57% and 51%, respectively.
The telecast ranks as the second-most viewed Notre Dame telecast on NBC this season, behind only Michigan/Notre Dame in September (6.973 mil).
This is just the third time in eight telecasts this season that NBC has drawn at least a 2.0 rating and three million viewers for Notre Dame coverage. By comparison, five of eight telecasts last season hit those marks.
Saturday’s coverage was trounced head-to-head by Saturday Night Football on ABC (4.0, 6.454 mil), and only barely topped ESPN’s primetime Arkansas/Mississippi State game (2.0, 3.209 mil).
Ratings/Viewership For Notre Dame on NBC During 2010 Season
| Date | Time | Game | Net | Rating | vs. ’09 | Viewers (000) | vs. ’09 |
|---|---|---|---|---|---|---|---|
| Sat., 9/4/10 | 3:30 PM | Purdue 12 | NBC |
2.2
|
69%
|
3,289
|
74%
|
| Notre Dame 23 | |||||||
| Sat., 9/11/10 | 3:30 PM | Michigan 28 | NBC |
4.5
|
67%
|
6,973
|
74%
|
| Notre Dame 24 | |||||||
| Sat., 9/25/10 | 3:30 PM | #16 Stanford 14 | NBC |
1.8
|
-38%
|
2,641
|
-41%
|
| Notre Dame 37 | |||||||
| Sat., 10/9/10 | 3:30 PM | Pittsburgh 17 | NBC |
1.3
|
-68%
|
1,844
|
-72%
|
| Notre Dame 23 | |||||||
| Sat., 10/16/10 | 2:30 PM | Western Mich. 20 | NBC |
1.3
|
-41%
|
1,863
|
-46%
|
| Notre Dame 44 | |||||||
| Sat., 10/30/10 | 2:30 PM | Tulsa 28 | NBC |
1.6
|
14%
|
2,288
|
-2%
|
| Notre Dame 27 | |||||||
| Sat., 11/14/10 | 2:30 PM | #14 Utah 3 | NBC |
1.5
|
-21%
|
2,302
|
-18%
|
| Notre Dame 28 | |||||||
| Sat., 11/21/10 | 7 PM | Army 3 | NBC |
2.2
|
even
|
3,531
|
6%
|
| Notre Dame 27 |
